Shopping is becoming tougher and tougher as days go by. When I was a young kid and I would be sent to the shop, I would have a very easy time. My mother would simply send me for bread, or for milk, for cheese or for lettuce. Today I cannot send my kids to go shopping themselves, they will be overwhelmed by the wide array of products.
In our stores or shopping malls, the buyer is today confronted by a plethora of items to choose from many of which are basically the same product but each product having unique differences. Today you cannot send your kid and simply tell them to get bread you have to tell them exactly what kind of bread you want. Today’s products are numerous due to numerous companies producing similar products that are differentiated in terms of flavor, size, texture, packaging, quality, warranty, and many other distinctions.
One of the toughest things that I have ever shopped for was musical appliances. Being the secretary of a local music group that we have in our neighborhood, I was tasked with shopping around for some of the items that we needed for the club.
Shopping for musical appliances was a tough job because it was something that I had never done before. I also did not have a clue about many of the things that I had been tasked with buying. The only names on the list that I was familiar with were guitar, mic, and keyboard. These names were however within compound names such as mic preamps. I knew what a mic was but had no clue what a pre amp was.
Since I did not want to let down the club I did not tell them about my ignorance. I quietly planned to go to the internet and simply do a search of the items and I would know what they were; and that is exactly what I did.
However, I was in for a rude shock. Whenever I searched for an item on the internet I was presented by multiple variations of the same thing. For example, when I checked for a mic preamp, I was presented with several mic pre amps all claiming to be different from the others. Luckily, the group had specifically listed down that the amplifier they wanted was a fender blues Jr.
The internet was however not wholesomely useless. At least, many of the different variations of the items I wanted had some detailed reviews that I could read and understand about what their functions were, where they could be used, their prices, their advantages and disadvantages, and some other useful tips. Although it was a tedious time consuming task, at least after reading the reviews I had much more knowledge of the appliances and I could easily select the appliances that would be best applicable for our club.
After two long tedious days of scouring over the internet, I was able to come up with a list of the items I needed.